Marketing Ideas Generator

We built the Marketing Ideas Generator as a source of inspiration for marketers. It includes ideas for both online and offline marketing strategies. We've also segmented it for specific industries to make it easier to browse. We hope it sparks lots of ideas! For help implementing your strategies, get in touch with Wired Canvas today. Use the buttons below to browse by industry:

Arts Charity Digital Small Business

Filter

Complexity

Time Required

Idea Type

Online

-Social Media

-SEO

-Web Development

Offline

-PR

-Print

Sales

Live

Branding

General

Filter

Use Google analytics

Time: Days

Complexity: Tricky

Type:

Having Google Analytics on your website is absolutely crucial for monitoring traffic, visitor stats (locations, browsers, software) and analysing how your website is performing.

A/B test

Time: Days

Complexity: Tricky

Type:

A/B testing is when you create two versions of something with a slight variation and test which performs better. For example, do you want to check which “call to action” is most effective?

Update your Page Titles and Meta Descriptions

Time: Days

Complexity: Tricky

Type:

Often overlooked, your Page Titles and Meta Descriptions are one of the most important parts of SEO and getting your site ranking well in Google.

Create invaluable content

Time: Ongoing

Complexity: Expert

Type:

The #1 best way to improve your search engine optimisation (SEO) is to provide useful, shareable content that will be of high interest to your audience.

Organise a networking event

Time: 4 Weeks

Complexity: Expert

Type:

If you have access to a space that would fit a large group of people, try holding a networking event.

Offline mailing list sign-up

Time: Ongoing

Complexity: Easy Peasy

Type:

When throwing an event or exhibition, leave a guestbook somewhere obvious where people can sign up for your mailing list and leave comments or suggestions.