All professional marketers will already have this, but it is also a useful tool for freelancers and independent artists to take on board. Like any budget, it’s good to have money set aside for certain activities, yet also have a limit, and a marketing budget is no exception. Marketing can be an expensive tool, but when budgeted correctly and used effectively, it doesn’t have to be. Likewise, when you are running a business, anything considered ‘non essential’, such as marketing can end up being forgotten. By fencing aside a fixed amount of your annual costs for marketing purposes only, you can guarantee that you will have enough money to pay for any essential marketing costs. This will have massive financial benefits for the rest of your business.
Over the years we have helped our clients save thousands of pounds in their marketing budget. If you need help taking your marketing strategy further, we at Wired Canvas can help. Have a look at our portfolio to see how we've helped others in the past and get in touch. We look forward to hearing from you!
