Podcasts are now easier to make and share than ever before. Audiences are keen to hear from, and engage with experts in their fields, and a podcast can be a great way to gain publicity in a lively and interesting way. In their very nature, podcasts are ideally suited to sound artists, musicians, poets or performing arts, but can also be a great platform to starting discussions on art or subjects related to your work/events.
Take a look at the Apple guidelines for creating and submitting a podcast to iTunes, or why not just create your podcast and host it on SoundCloud?
We specialise in helping our clients achieve their goals. If you need help delivering this marketing idea, or if you want to take your strategy further, we at Wired Canvas can help. Have a look at our portfolio to see how we've helped others in the past and get in touch. We look forward to hearing from you!