If you are not using Facebook yet to market your arts organisation, you are missing out on a huge opportunity to reach out directly to your audience. Facebook allows you to set up a free page for people to 'Like' your company. With a little time, strategy and imagination, you can build a strong online community of highly-engaged ‘fans’. Visit the official Facebook for Business page to find out how to create your own free Facebook presence for your company.
Tip: Do not automate posts between Facebook and Twitter!
They are very different platforms and should be used differently. Twitter should be more conversational and brief. Facebook has the option for longer posts with additional media. Don’t be lazy - tailor your content for both! For the sake of a just a few seconds extra, you will notice the difference.
We specialise in helping our clients achieve their goals. If you need help delivering this marketing idea, or if you want to take your strategy further, we at Wired Canvas can help. Have a look at our portfolio to see how we've helped others in the past and get in touch. We look forward to hearing from you!
