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Arts Marketing Ideas Generator

We built the Arts Marketing Ideas Generator with arts marketers in mind. Whether you are an independent artist, or work within a large arts organisation, we hope you find this tool helpful. We've selected marketing ideas that grow product sales, event attendance and audience development. This is an evolving list and we'll be adding to it. Please get in touch if there are more arts marketing ideas that you think we should include!

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List your venue on Google Maps

Make sure that your venue/studio/office is accurate and easy to find on Google Maps to help people locate you!

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Make sure your event or venue is visible to the public

This sounds obvious but if you have a venue such as a gallery or shop, it can be easy to forget that it may be tricky to find if you are not already familiar with it’s location.

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Start an online ecommerce shop

Setting up an online shop doesn’t have to be as scary as it sounds.

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Offer a money back guarantee

If you are selling a product, you can help alleviate any concerns (and therefore encourage sales) by clearly offering a no-questions-asked money back guarantee from the outset.

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Make it easy to buy / book online

Do you sell tickets or products online? Review your site and check that the process is very user-friendly, obvious and simple.

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Offer Gift Certificates

If you have items that you sell (either physical or digital), you may want to consider offering gift certificates that people can purchase for their friends and family to exchange for your goods.

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